Christmas for Everyone

The rising cost of living is tipping people over the edge. For too many families, just getting by is a daily challenge. 

Australians need your support

 

When Christmas comes around, the pressure to provide gifts or create a special meal can feel overwhelming. That’s why we’re inviting you to join our Christmas for Everyone campaign. Together, we can ensure that Christmas is truly for everyone, with no family left behind—families just like the ones you’ll see in the video below.

How can you help?

 

By encouraging your customers to round up their purchases or donate extra funds at checkout, you’ll be helping to put food on the table for those who need it most. If rounding up isn’t the right fit, there are plenty of other ways to fundraise, and don’t worry, we’ll support you every step of the way.

$1 donated = 2 meals created

Why support Foodbank?

 

Feeding people in need throughout Australia isn’t something we can do alone.

In Australia, we work with 2,844 front-line charities and 3,379 school breakfast programs to provide over 92 million meals to those who need a hand. But despite our efforts, too many people are still going hungry.

By supporting Foodbank, you’ll be joining a larger movement to create a hunger-free Australia. Your partnership will not only align with ESG investments and corporate philanthropy but also boost employee morale, contribute to waste reduction and environmental sustainability, and enhance customer engagement and loyalty.

Our experience

 

We’ve seen firsthand how much the public values the convenience of giving at the point-of-purchase through our Cause Related Marketing campaigns with partners like Woolworths, McCain, Chobani, Reckitt, and Cotton On. Research backs this up:

  • Nielsen Consumer & Media View found in March 2021 that 70% of Australians aged 18-39 think highly of companies that support charity, and they’re 12% more loyal to brands that champion a worthy cause.
  • The Conscious Consumer Report 2021 also revealed that 62% of Australians prefer to buy from companies that do good.

Contact us

To help us feed people in need this festive season, please contact us below and together, we can help make this a Christmas for Everyone.

FBA Christmas for Everyone 2024

More information

For more information on the Christmas for Everyone campaign

 

Still not sure on how you want to fundraise? View our Cause Related Marketing case studies

 

To view Best Practices & International Case Studies